Posts Tagged ‘target marketing’
How the Cyborg Era Makes It Easier to Live With Our Decisions
Artificial intelligence and augmented reality, among other “godlike” technology, is making it easier and faster for us measly humans not only to achieve feats of strength but also to reach and live with our decisions. And, allegedly, we’re already making better decisions because of it. Or are we?
Read MoreMarketing to Political Correctness: Pirelli Muddles Its Brand
Here are four things I’m betting you didn’t already know about Italy’s Pirelli tires. 1) It is the fifth largest tire manufacturer in the world. 2) 99 percent of its business is tire manufacturing. 3) It operates manufacturing facilities in 14 countries. 4) It’s 87 percent majority-owned by China’s national chemical company. All interesting factoids,…
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