Posts by Sharon Kehnemui
Upcoming Event: Quick Wins to Dominate the Competition
Want to join us? Register here Less than one-half of one percent of small business owners ever reach $1 million in revenue. There are some not-so secret formulas to achieve this outstanding result, but sadly, most businesses skip these simple equations — and end up spinning in place. Learn the steps you must take to…
Read MoreWhen an Ad Campaign Goes Terribly Wrong or Right, Who Wins?
As a Weight Watchers fan, both in terms of the product and in terms of Weight Watchers’ marketing strategy, it’s enjoyable to see it get a big win, even if it’s in the form of supporters defending it from a competitor’s surly ad campaign. And since I’m all about competition, and I’m also a big…
Read MoreStories About Fake News Are on the Decline. Thankfully.
If there were ever evidence that the media have a hive mind, look no further than BuzzSumo’s article on the trend of reporting on fake news. The content marketing company writes that the number of stories ABOUT fake news (not the fake news stories themselves) hit a high in January 2018. The numbers are astonishing.…
Read MoreInformation Overload, Or How I Learned to Tolerate Facebook
I work in the world of social media, in part, buying Facebook ads for clients and managing their Facebook business pages. Here’s what I know: You voluntarily give Facebook information about you every time you check in somewhere, fill out a quiz, or answer a post that asks you to complete a sentence using predictive…
Read MoreUseful Webinars – What Not to Do
OK, I admit it. I’m frustrated. I just fell victim – again – to the “Great Webinar Ad.” That’s the advertisement that makes it sound like this webinar production is going to be the one! It’s going to reveal the thing I didn’t know. The expert is finally going to fill in the gaps that are keeping me from making $120,000 every month in passive income. He’s going to add that big boost to my industry knowledge. This is going to be one of the most useful webinars ever!
It never happens! I never get out of the webinars what the hosts claim they are putting into it. And, really, I’m listening intently!
Read MoreHow the Cyborg Era Makes It Easier to Live With Our Decisions
Artificial intelligence and augmented reality, among other “godlike” technology, is making it easier and faster for us measly humans not only to achieve feats of strength but also to reach and live with our decisions. And, allegedly, we’re already making better decisions because of it. Or are we?
Read MoreWhy Do We Share? To Prepare for an Encounter With Hal Sparks
This week, my husband and I stepped out to our local comedy club and saw one of the best performances, possibly THE best performance, of a one-man show that I’ve ever seen. It was a Thursday and having been alerted via text message about two hours beforehand that Hal Sparks was performing, we decided on…
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